Phnom Penh (dpa) - Cambodia's efforts to attract high-end tourists by developing a world class golfing scene in the space of just a few years appears to have paid off, with a major regional golf tour company preparing to showcase the courses in Europe.
Golfasian, which is based in Thailand, said it would promote Cambodia alongside neighbouring Thailand and Vietnam at the International Golf Travel Market in Marbella, Spain from November 11-14.
Cambodia will be marketed as an exciting new regional golf destination at the event, billed as the world's premier golf travel expo and credited with making or breaking emerging hot destinations, it said.
At last year's event, neighbouring Vietnam won the International Association of Golf Tour Operators' World's Best Up-and-Coming Golf Destination award and has since reaped plenty in golfing tourism dollars. Cambodia is in the midst of a tourism boom and is keen to earn similar recognition in the lucrative golf tourism market.
"Golf holidays in Cambodia are a new introduction, yet pioneering golfers are finding it a fascinating country in which to play a few rounds," Golfasian says on its website.
"Cambodia doubled its number of luxury golf courses last year to four and hopes to have eight by 2010 in a bid to lure more high-end tourism from the fast-growing sport in Asia."
Golfing legend Nick Faldo's company designed a PGA-standard course in Siem Reap, the country's tourist hub about 300 kilometres north of the capital, where golfers are offered the chance to tour the world-famous Angkor Wat temple complex between rounds.
And Arnold Palmer Design Company, named after its famous founder, is currently building a 36-hole course for a new billion-dollar five-star resort in Bokor, 200 kilometre