Sunday, January 31, 2010

More KFCs for Cambodia

QSR expanding in Cambodia

By ZAZALI MUSA

It plans to open five more KFC outlets, first Pizza Hut restaurant there


zaza@thestar.com.my

JOHOR BARU: QSR Brands Bhd will open five new Kentucky Fried Chicken (KFC) outlets and its first Pizza Hut restaurant in Cambodia this year.

Chairman Tan Sri Muhammad Ali said that three new KFC outlets would be in Phnom Penh city, and one each in Kampong Cham, about a two-hour drive from Phnom Penh, and in Battambang, near the Thai border.

He said the company decided to open an outlet in Kampong Cham as the district had a large Champa Muslim population.

Tan Sri Muhammad Ali Hashim…‘We will invest about RM4.8mil in the new outlets there and all will be opened this year.’

Ali said the Pizza Hut restaurant would be located along the Riverside Phnom Penh, a waterfront esplanade in the Cambodian capital that is popular with locals and tourists.

“We will invest about RM4.8mil in the new outlets there and all will be opened this year,’’ he told StarBiz.

Ali was speaking before giving away prizes to winners of the national level playoffs of the Catur Bistari Challenge 2009/2010.

He said the new outlets would bring the number of KFC outlets in Cambodia to 12.

QSR first ventured into the Cambodian fast-food business in April 2008. Of the present seven KFC outlets, six are in Phnom Penh city and one in Siem Reap.

“Sales have been good at all our outlets there and this year should be better in view of Cambodia’s positive economic growth,’’ Ali said, without disclosing the expected growth for the outlets.

“Prospects of the fast-food business in Cambodia are good as there are not many international brand names. There are other brands but mostly local,’’ he said.

QSR is the operator of KFC outlets in Malaysia, Brunei, Singapore and Cambodia. It is also the franchisee for Pizza Hut restaurants.

The company has a 50.2% stake in KFC Holdings (M) Bhd (KFCH) and obtained the franchise to operate KFC restaurants in Cambodia through KFCH.

The outlets in Cambodia are operated by Kampuchea Food Corp Ltd, a joint-venture company set up by QSR, investment and development company The Royal Group of Co Ltd of Cambodia, and Hong Kong-incorporated strategic investment holding firm Rightlink Corp Ltd.

QSR has 55% equity in the company while The Royal Group and Rightlink hold 35% and 10% respectively.

Ali, who is also KFCH chairman, said the company would next month open its first two KFC outlets in India – one each in Mumbai and Pune.

The Mumbai outlet would be located in a stand-alone food court which is still under construction in the city central area while the Pune outlet would be in Decann shopping centre.

Ali said KFCH would invest US$400,000 in each outlet and planned to have 20 outlets in major Indian cities by early 2011.

1 comment:

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